Privacy Policy

Privacy Policy

PRIVACY, SECURITY, AND TRANSPARENCY
Thank you for visiting the online and mobile resources published by Evidence-Based Pilates, LLC. Our privacy statement, presented in the following pages, aims to inform you about the personal information we collect, its usage, sharing practices, and the measures taken to protect it. We provide a detailed exploration of these matters in the subsequent pages and encourage you to read them attentively.

Here is a brief summary:

What information do we collect?

We gather two types of information from online visitors, which we store and utilize:
Non-personal information automatically collected from each visitor, such as the operating system of your device.
Personal information that you provide voluntarily or that is collected automatically.
How do we use the information?

We employ non-personal information to administer and enhance our online and mobile resources, as well as make informed business decisions regarding customer preferences. Voluntarily provided personal information is used to address inquiries, deliver requested services, and for other purposes described below. We do not sell or rent your personal information to third-party data vendors or marketing companies. However, we may disclose your information as required by law.

When do we share the information?

We share personal information when necessary to fulfill legal obligations or to enable our vendors and business partners to fulfill their contractual obligations. We do not sell or rent personal information to third-party data brokers or marketing companies.

Your privacy choices and rights.

You are not obligated to provide personal information to access most features of our online and mobile resources. Additionally, you can opt out of specific activities like newsletters and announcements. Depending on your jurisdiction or the jurisdiction from which your personal data was collected, you may have additional rights as per applicable data protection laws.

Contacting us

If you have any questions about this summary or our online privacy statement, please email us at [email protected].

Evidence-Based Pilates, LLC ("Evidence-Based Pilates," "us," "we," or "our") expresses gratitude for your visit to our published online and mobile resources. The terms "you" and "your" refer to you, the reader, and other visitors over the age of 13 to our online and mobile resources. This privacy statement ("this statement," "this privacy statement," or "our statement") informs you about the collection of personal information, its sources, usage, sharing practices, and protective measures.
Online and mobile resources encompass our websites, internet features facilitating interaction, and apps distributed for customers and followers to access and engage with our content.

WHOM WE COLLECT PERSONAL INFORMATION FROM

We collect personal information from various groups of individuals, including:

- Visitors to and users of our online and mobile resources
- Customers
- Current employees and job applicants
- Third-party vendors and business partners

Personal information generally refers to data that can identify or easily link to an individual, such as name, address, telephone number, email address, social security number, and date of birth. Privacy laws in certain jurisdictions may have specific criteria for considering personal information of consumers or data subjects. If such laws, like the California Consumer Privacy Act (CCPA) or European General Data Protection Regulation (GDPR), apply to us, our usage of "personal information" incorporates the unique elements mandated by these laws.

The categories of information we collect from each group and how we use it may vary. It's possible for an individual to fall into multiple groups. While this statement primarily focuses on the processing and sharing of personal information collected from visitors, users, and customers of our online and mobile resources, we also collect and retain professional or employment-related personal information expected from an employer regarding existing and former employees and job applicants. Detailed notices and descriptions of our workforce and applicant personal information collection, usage, and sharing practices can be found in confidential internal human resource manuals and documents accessible to our workforce. Alternatively, they may be published on proprietary workforce/applicant portals and apps that we operate. In some cases, these portals and apps may be operated by third parties who transfer the personal information to us. In such situations, the legal responsibility for providing notice typically lies with the third party, not us.

Additionally, like any corporate entity, we engage in purchasing goods and services, leasing equipment and office space, and participating in industry events. These interactions involve gathering specific personal information from existing and potential vendors and business partners as part of our contractual and business relationships. Similar to our customers, this information generally includes minimal business contact details. We utilize and share the personal information collected from our vendors and business partners to manage, administer, and fulfill our contractual obligations or to provide information about our products. Detailed explanations of our usage of vendor and business partner personal information can be found in confidential contracts with those parties or on internal vendor management portals we operate.

WHAT WE COLLECT
We gather two types of information through our online and mobile resources: non-personal information collected automatically from each visitor, such as device operating system, and personal information provided voluntarily by you or collected automatically.

By using our online and mobile resources or purchasing our products or services, you indicate your agreement to this section of our privacy statement, granting us permission to use and disclose your information as described.

Voluntarily Submitted Information:

If you engage in specific activities on our online and mobile resources, we may request information about you. The personal information collected in such instances may include identifiers (e.g., name, email address, physical address, phone number), professional information (e.g., business affiliation), and financial account details (e.g., credit card information). We do not sell, rent, or trade voluntarily submitted personal information with third parties.

If you prefer that we do not collect this type of personal information, please refrain from providing it. This means you should not participate in activities on our online and mobile resources that request or require such information. Instead, you may choose to communicate with us via phone or regular mail. Participation in data submission is entirely optional. However, opting out may limit your access to certain features of the online and mobile resources, but it will not affect your ability to access publicly available information.

Here are some instances where you may voluntarily provide personal information and how we utilize it:

Emails and Online Forms: When you send us an email or complete an online form to contact us, the information you provide, including your email address and any personal details within the content or attachments, is retained for direct response and processing of your request. Depending on the information provided, our communication may be in the form of emails, phone calls, or text messages. We may also send you information about products or services that may be of interest to you.

Account Registration: When you register for an account or create a sub-account for your child, you provide personal information such as names and email addresses, which we retain. This information is used to create and manage your account. In some cases, it helps establish a password and profile to communicate with you and any sub-accounts via email.

Event Registration: If you register for events, conferences, or programs hosted by us (rather than outsourced to a third-party event manager), you may provide identifiers as mentioned earlier. For fee-based events, we may also request credit card or financial information. We use this information to complete your event registration and send event-related communications.
Subscription to Our Service: Any information provided by our customers is used to fulfill our contractual obligations, deliver purchased products and services, manage customer accounts, and facilitate communication.

Social Media and Community Features: Some of our online and mobile resources offer social media-like community features for posting messages, comments, and uploading files or images. If you choose to utilize these features, any information you post, including screen names and personal details, will be in the public domain and not covered by this statement's protections.

WHEN/WITH WHOM DO WE SHARE PERSONAL INFORMATION?

We utilize non-personal information to administer and enhance our online and mobile resources, as well as for making informed business decisions related to customer preferences.

Voluntarily provided personal information is used for legitimate interests, including responding to inquiries and fulfilling requested services, among other purposes described below. We do not sell or rent your personal information to third-party data vendors or marketing companies. We disclose your information when required by law or with your consent, as necessary or permitted by applicable law.

Affiliates:

In addition to the aforementioned third parties, we may share your information, including personal information, within our family of companies. These companies will handle such information in a manner consistent with our privacy statement, which may involve sending you information about their products, services, or initiatives that may be of interest to you.

Legally Compelled Disclosures:

We may disclose your information, including personal information, to government authorities and other third parties if compelled to do so by such government authorities, or at our discretion, as required or permitted by law. This includes responding to court orders and subpoenas.

To Prevent Harm:

If we have reason to believe that someone is causing harm to our rights, property, other users of our online and mobile resources, or any other individual who may be affected by such activities, we may disclose your information, including personal information.

Business Transfer:

In the event of an acquisition, merger, sale, reorganization, consolidation, or liquidation involving us, our affiliates, or a substantial portion of our or their assets, personal information may be transferred as one of the assets.

Vendors and Business Partners:

We may share your information, including personal information, with vendors and other third parties with whom we have a contractual relationship. We may also share your information, including personal information, with vendors providing third-party software services that you have chosen to assist you with your sales funnels. We strive to disclose only the necessary information to each party.

We have established standards for vendors and business partners who receive personal information from us. We aim to bind them to these standards through written contracts. We also endeavor to restrict the use of personal information provided to them, ensuring it is solely utilized for the designated business purpose, not disclosed without our consent or instruction, remains our property as the applicable vendor or business partner, and is not transferred outside the United States without our consent.

However, please note that we cannot guarantee full compliance with these contractual requirements by all vendors and business partners, even if they agree to them.

YOUR RIGHTS AND OPTIONS

You have the option to choose not to provide personal information, although certain features of our online and mobile resources may not be accessible to you as a result. Additionally, you can opt out of activities such as newsletters and announcements. Data subjects in specific jurisdictions may have additional rights under applicable data protection laws.

GDPR Jurisdictions refer to countries in the European Economic Area, the United Kingdom (including post-Brexit), Switzerland, and Japan, which have received an "adequacy decision" from the European Commission and adhere to GDPR standards.
If we are using the personal information you provided to send you materials such as newsletters or product alerts via text or email, and you no longer wish to receive such materials, you can opt out by following the instructions provided in the email or communication (e.g., responding to the text with "STOP") or by contacting us using the contact information below.

Upon receiving your request, we will take reasonable steps to remove your name from our distribution lists. Please note that it may take some time to fully remove your name from our lists, and you may continue to receive materials for a period of time after opting out. You also have the right to access, amend, and delete your personal information by contacting us using the contact information below.

Some browsers offer a "do not track" feature that allows you to indicate your preference not to have your online activities tracked. Currently, we do not specifically respond to browser "do not track" signals.

CHILDREN'S PRIVACY
We are committed to complying with federal laws that impose restrictions and obligations on commercial website operators regarding the collection and use of information from children under the age of 13. We do not intend for our online and mobile resources to be used by children under 13 without obtaining verifiable consent from their parent or legal guardian. We do not knowingly collect personal information from minors under 13, and any personal information provided by a minor must be submitted with parental or legal guardian approval through our verification process. If we become aware that personal information has been submitted by someone under 18 without parental or legal guardian approval, we will delete that information and refrain from using it for any purpose. If you believe that personal information has been submitted by a minor, please contact us at [email protected]. We encourage parents and legal guardians to discuss with their children the potential risks of providing personal information online.

HOW WE PROTECT COLLECTED PERSONAL INFORMATION

We take reasonable security precautions to protect the personal information provided to our online and mobile resources. Our security program includes technical, organizational, administrative, and other measures consistent with industry standards and applicable law to safeguard against anticipated or actual threats to the security of personal information. However, we cannot guarantee the absolute security of your information during transmission, storage, or while in our care. Except for our obligation to maintain the security program as required by law, we disclaim liability for any unauthorized access, theft, loss, alteration, or interception of data or communications, including personal information. We have implemented incident response and management procedures as part of our security program, and we require our vendors and business partners to notify us immediately of any incidents affecting the personal information we provided to them.

THE CALIFORNIA CONSUMER PRIVACY ACT

As a company, we adhere to the California Consumer Privacy Act (CCPA) when collecting personal information from California residents. This section of our statement outlines our compliance with CCPA obligations and explains your rights as a California resident. The terms "you" and "your" specifically refer to California residents in this section.

What Information Do We Collect from California Residents?

We collect the following categories of personal information from California residents: identifiers such as name, address, IP address, and similar identifiers; personal information described in subdivision (e) of Section 1798.80 (California customer records statute) such as name, address, telephone number, and credit card number; commercial information such as products or services purchased; internet/electronic activity such as browsing and search history; geolocation data including geographic coordinates/physical location; and audio, video, electronic, or similar information. Within the last 12 months, we have disclosed these categories of personal information for business purposes. We do not sell personal information to third parties, and within the last 12 months, we have not engaged in such sales.

Rights of California Residents

As a California resident, you have the following rights under the CCPA: the right to know what personal information we collect, the right to access your personal information, and the right to request deletion of your personal information. More detailed information about these rights can be found [provide relevant link]. We want to assure you that if you exercise these rights, we will not discriminate against you by treating you differently from other California residents who use our sites, mobile resources, or services without exercising these rights.

You can exercise these rights up to two times within a 12-month period. To exercise your rights, please contact us at [email protected]. We may require you to complete a request form and follow our instructions for identity verification, as required by the CCPA.

Upon receiving a verifiable request, we will acknowledge its receipt and respond within the time frames set by the CCPA.
THE EU GENERAL DATA PROTECTION REGULATION

We also collect personal information from data subjects located in the GDPR Jurisdictions. To fulfill our obligations under the General Data Protection Regulation (GDPR), we provide separate notices, contracts, or terms to our workforce/job applicants, customers (and their own end-clients), vendors, and business partners in accordance with GDPR requirements and local laws in each GDPR Jurisdiction.

In the subsequent section of this statement, we describe how we comply with the GDPR for personal information collected from visitors and users of our online and mobile resources while they were in a GDPR Jurisdiction. Therefore, the terms "you" and "your" specifically refer to visitors and users in GDPR Jurisdictions for that section.

What Information Do We Collect from You in the GDPR Jurisdictions and How Do We Use It?

We collect the categories of personal information as already described. Our lawful basis for collecting, using, and disclosing such information is based on the legitimate interest principle outlined in the GDPR. It is important to note that we do not sell your personal information to third parties, nor do we use it for automated decision-making purposes.

Cross-border Data Transfers and Third Party Processors

If we transfer personal information from the GDPR Jurisdictions to a location that does not have adequate privacy protections as determined by the European Commission, we ensure that such transfers are carried out in compliance with the provisions allowed under the GDPR.

Rights of Data Subjects in the GDPR Jurisdictions

We strive to provide all visitors and users of our online and mobile resources with a degree of control over their personal information. However, under the GDPR, we have a legal obligation to specifically address and uphold certain rights for individuals located in GDPR Jurisdictions. These rights include transparency, access, correction and deletion, portability, understanding the purposes of processing, and the right to restrict or object to processing. For more detailed information about these rights, please refer to this link.

If you wish to exercise any of these rights, please contact us at [email protected]. Please note that there may be conditions and exemptions outlined in Articles 12 through 23 of the GDPR that apply to the exercise of these rights. We reserve the right to decline or partially fulfill requests if we have reasonable doubts or concerns regarding your identity to minimize the risk of unauthorized access to your personal information. We will respond to all requests promptly and in accordance with the prescribed time frames, if any, set by the GDPR. If you are dissatisfied with how we handle your personal information or respond to your requests, you have the right to lodge a complaint with your data protection regulator. Contact information for EU data protection regulators can be found here.

RIGHTS OF DATA SUBJECTS IN OTHER JURISDICTIONS


In other jurisdictions with similar data privacy regulations, we may collect the categories of personal information as previously described. We collect, manage, and disclose such data in compliance with applicable local laws. It is important to reiterate that we do not sell your personal information to third parties, nor do we utilize it for automated decision-making purposes.

CHANGES TO THIS PRIVACY STATEMENT

We reserve the right to modify or update this privacy statement as needed. We recommend checking our online and mobile resources periodically to stay informed about any changes, as all collected information is subject to the statement in effect at that time.

CONTACTING US
If you have any questions regarding our privacy statement or practices, please feel free to reach out to us at the following contact information:
Evidence-Based Pilates, LLC
[email protected]